"This is highly sophisticated research, and following its implications will lead to more avocado consumption, which is, of course, the purpose of the Hass Avocado Board – so we owe a vote of congratulations to the board for making it happen.”
in reference to FUSION Shopper Segmentation study

“Fusion is instrumental in our growth by providing us with strategic direction, digestible sales information, consumer and category research, and simplified data reporting metrics with a click of a mouse. They truly have been our virtual sales and marketing department.”

“When the Fresh Produce and Floral Council (FPFC) wanted to create a unique marketing and sales tool exclusively for our membership, we turned to Fusion. The result is the highly regarded FPFC Market Report. This report is one of the greatest member benefits as cited in a recent survey of the FPFC membership. Fusion continues to innovate and improve the report and provides us with excellent customer service.”

“Fusion has been instrumental in helping Zespri establish a retail trade presence for our SunGold Kiwifruit. Fusion helps us with our trade communication needs developing press releases; creating trade ads and media plans; building our PR visibility with articles and interviews; and helping us with the media at trade shows. We highly recommend working with them.”

“No other commodity board provides the level of data and reports that Fusion provides. Reports are clear and concise and actionable recommendations are made to improve sales and profits. We appreciate all their hard work!”

“Fusion has been a key partner in the California Avocado Commission’s retail merchandising program for over a decade. Their ability to bring fresh and innovative perspectives to our business adds tremendous value to our program.”